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DAYANA ARIZA IS AN EXECUTIVE PRODUCER AND CREATIVE PRODUCTION LEADER WITH OVER A DECADE OF EXPERIENCE BRINGING AMBITIOUS IDEAS TO LIFE THROUGH STORYTELLING, INTEGRATED CAMPAIGNS, AND BRAND PARTNERSHIPS.

AT NETFLIX, SHE LEADS CREATIVE PRODUCTION FOR HIGH-PROFILE BRAND COLLABORATIONS, PARTNERING WITH CREATIVE TEAMS, STRATEGISTS, FILMMAKERS, AGENCIES, AND GLOBAL PARTNERS TO SHAPE PRODUCTION STRATEGY AND BRING CAMPAIGNS FROM CONCEPT THROUGH DELIVERY.

PREVIOUSLY, DAYANA PRODUCED CONTENT ACROSS NETFLIX'S MARKETING AND PRODUCT TEAMS AND DEVELOPED AND DIRECTED BRANDED STORYTELLING AT REFINERY29 AND VICE MEDIA GROUP. SHE BRINGS A COLLABORATIVE, SOLUTIONS-ORIENTED APPROACH TO PRODUCTION, BUILDING THE RIGHT TEAMS, NAVIGATING COMPLEX CHALLENGES, AND PROTECTING THE CREATIVE VISION THROUGH DELIVERY.

A MEMBER OF THE PRODUCERS GUILD OF AMERICA, DAYANA HAS PRODUCED AND DIRECTED INTERNATIONALLY AND IS FLUENT IN ENGLISH AND SPANISH. SHE'S A DOCUMENTARY ENTHUSIAST WITH AN ENTREPRENEURIAL SPIRIT AND A CURIOSITY FOR THE PEOPLE, CULTURES, AND STORIES THAT SHAPE OUR WORLD.

OUTSIDE OF PRODUCTION, HER INTERESTS INCLUDE PEOPLE-WATCHING, YOGA, AND SOAP-MAKING. YOU CAN LEARN MORE ABOUT HER SOAP-MAKING ADVENTURES here: Soap Cartel. She recently completed a 200-hr yoga teacher training and practices daily.

STUDIES.

The New School, May 2016. M.S., Media Management, School of Media Studies.
The Florida State University, December 2005. B.S., Information Studies, School of Information.

CREATIVE PRODUCTION.

DAYANA'S EXPERTISE SPANS EXECUTIVE PRODUCTION, PRODUCTION STRATEGY, BUDGET DEVELOPMENT AND NEGOTIATIONS, CREATIVE PARTNER SELECTION, TALENT AND VENDOR MANAGEMENT, AND CROSS-FUNCTIONAL LEADERSHIP. SHE BRINGS BOTH STRATEGIC OVERSIGHT AND HANDS-ON PRODUCTION EXPERIENCE TO PROJECTS OF ALL SCALES.

Selected Clients.